Making A Difference!
Atlific Hotels encourages all of the hotels within its portfolio to get involved locally and to make donations of time, products and funds that support the most basic needs within the community. This results in contributions to over 100 different charitable organizations and community groups across Canada. Each of the properties supports at least one local charity with many supporting an incredible 10 organizations.
Most notable, Holiday Inn Vancouver Downtown is great supporter of the BC Cancer Foundation and has raised funds through various events and participating in the challenging 2-day ride to conquer cancer. The team was acknowledged in 2008 by the Hotel Association of Canada with the Canada’s Hall of Fame Award of Excellence for Humanitarianism and in 2009 with the InterContinental Hotels Group Community Affairs Award. The hotel developed and oversees a robust community services program which includes: creating and managing the Indigenous Scholarship Program which helps First Nations youth achieve their educational goals. Raising considerable financial support for various community initiatives in 2007, the hotel’s allegiance to community causes is the cornerstone of its popularity and success.
In addition to the property’s individual contributions, Atlific donates to a number of organizations including the Children’s Miracle Network, Red Cross, MIRA Foundation and CURE Foundation.
Atlific Hotels & ITHQ
As we continue to grow, we increasingly recognize the importance of giving back to the community with annual support to local schools and charities across the country. Montréal’s Institut de tourisme et d’hôtellerie (ITHQ) and George Brown College Yes Chef Campaign are two of the schools Atlific Hotels supports.
Known for its excellence in training in all areas of the hospitality business, the ITHQ has been grooming young students to enter the industry for more than 35 years. An Atlific named classroom at ITHQ is decorated in the Atlific blue tones and features exterior images of many of our hotels and resorts as well as photos of young people doing the kinds of jobs for which these students are training. With approximately 1,200 hospitality and tourism students using this dynamic learning environment, awareness of the Atlific Hotels brand will be heightened, promoting Atlific Hotels to the hotel business leaders of tomorrow.
Students at both schools will be looking for summer internship opportunities and what better place to provide practical experience than in one of our hotels. Graduates may well be contributing to Atlific’s continued success in years to come.
Here are some examples of our hotels making a difference in their communities:
- Holiday Inn Hotel & Suites Vancouver Downtown raised $12,000 in 2013 through various fundraising events for the BC Cancer Foundation with some of the staff taking part in the challenging 2-day ride to conquer cancer from Vancouver to Seattle.
- Courtyard by Marriott Montreal Downtown shares stories of how they give back to the community all year round.
- The team at the Prince George Hotel in Halifax participated in the 'Red Hot in the City' Event benefitting the Heart and Stroke Foundation, raising $5k in donations.
- Best Western Bakerview Inn continues to support First Nations Community with an Aboriginal bursary program.